Sunday, February 7, 2010

How to run a successful School board campaign?

My brother whom is 24 years old, is running for our city's school board. Based on anyone who has run for this office, what are the keys to win this spot on the school board? What does he need to do to win it all? There are 2 spots open, 2 incumbents, 2 challengers, what is the most effective stragegy to win?How to run a successful School board campaign?
The best strategy is to make his age a non-issue. Most people will see only that he is much younger than most school board members, and they will judge him as incompetent.





He must overcome this pre-conception to win. Tell him to use his age to his advantage by promoting that he is ';more in tune with the younger generation'; because of his age and he will therefore be able to do the best job.

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